The newly formed youth board brings together four highly talented women representing key communication disciplines within the agency group. Led by Monika Pavlova (PR Expert) as Chairperson, the board also features Rumyana Pavlova (Media Monitoring Expert), Deyana Georgieva (Junior PR Expert), and Simona Georgieva (Graphic Designer). These four young professionals will have the opportunity to actively participate in the company's management, discuss new business ideas, enhance the work environment, and develop the professional skills among the whole team.

Every two months, the Junior Shadow Board will meet with the company’s management to share their visions on business development, corporate culture, and future projects.

The creation of the Junior Shadow Board is a natural extension of M3 Communications Group, Inc.’s mission to empower the talented people in the team, helping them grow every single day, regardless of their position or prior experience.

For our #M3Dreamteam, this marks the beginning of an exciting new tradition that puts young talent right at the centre of decision-making for the company’s future.

Congratulations girls! We wish you the best of luck and can’t wait to see the fresh perspective you will bring to the team! ✨

Ahead of their departure to Poland, the young engineers showcased their vehicles during a special demonstration event held at A1 Motor Park. Guests had the opportunity to explore the teams’ projects up close and learn more about the technologies behind their innovative designs.

The event brought together representatives of institutions, educational organizations, partners, and the media. A special guest was Filip Lazarov, founder of bri4ka, who delivered an inspiring message to the participants.

The Bulgarian teams will compete with vehicles powered by electric batteries and hydrogen fuel cells in the Urban Concept and Prototype categories. Their projects feature a wide range of innovative solutions, including ultra-lightweight structures, highly efficient electric systems, and intelligent technologies for energy management and optimization.

Between June 24 and 28, the participants will present their vehicles at Silesia Ring in Poland, where they will compete against more than 130 teams from across Europe.

M3 Communications Group, Inc. was proud to support Shell Bulgaria in the organization and communication of the event, which encourages the development of young engineering talent and promotes sustainable mobility solutions for the future.

Our team at M3 Communications Group, Inc. was delighted to support the event with end-to-end communications assistance – from inviting media representatives and influencers, to on-site coordination, media relations, and content creation throughout the event. We also helped bring the most engaging moments to social media audiences.

During the launch, guests had the opportunity to explore the new model up close, learn more about BYD’s innovative technologies, and, of course, share their impressions with their online communities.

We are always excited to be part of projects that bring together journalists, content creators, and automotive enthusiasts. We would like to thank the BYD team for their trust and look forward to many more successful collaborations in the future.

For the 2026 edition in Bulgaria, M3 Communications Group, Inc., in partnership with CONCORDIA Bulgaria Foundation, organized and coordinated the preparation and implementation of the initiative at “Atanas Mihaylov” Stadium in Sofia’s Orlandovtsi district. The stadium served as the home ground for the foundation’s teams and was used by more than 200 children and young people from vulnerable communities participating in CONCORDIA Bulgaria’s sports program.

Throughout the day, volunteers from L’Oréal Bulgaria took part in a range of improvement activities, including refreshing the stadium grounds, maintaining green spaces, upgrading football facilities, and improving the areas around the pitch. Additional sports equipment was also provided to support future training sessions and sporting events.

We are grateful to L’Oréal Bulgaria for once again entrusting us with the organization of this inspiring initiative and for helping create a more welcoming and motivating environment for the next generation of young athletes.

As one of DARA’s long-standing partners, the team at M3 Communications has followed her journey with admiration throughout the years – from the beginning of her career in 2015 with her participation in X Factor Bulgaria, through major stages and performances, to the international recognition that today makes her the first Bulgarian winner in Eurovision history.

She won with the song “Bangaranga,” receiving a total of 516 points, and became the first performer since 2017 to win both the jury vote and the public vote simultaneously. The song combines modern dance-pop with elements inspired by the Bulgarian Kukeri traditions.

With her energy, talent, and outstanding stage presence, she managed to win the hearts of millions of viewers across Europe and showcase the power of contemporary Bulgarian music to the world.

“We are proud that over the years we had the opportunity to work together with an artist like DARA. This victory is fully deserved and represents a tremendous success not only for her, but also for Bulgaria as a whole,” commented Maxim Behar, CEO of M3 Communications Group, Inc..

DARA’s victory is an inspiration for the entire new generation of Bulgarian artists and proof that talent, perseverance, and authenticity can reach the biggest stage in Europe.

M3 Communications Group, Inc. wishes DARA many more international successes, inspiration, and conquered stages around the world.

The role is a natural step in the agency’s development and reflects the growing importance of visual content and creative solutions in modern communications.

Rumyana has been part of the M3 Communications Group, Inc. team for more than three years, starting in the Graphic Design and Visual Identity department and gradually establishing herself as a key contributor to the creative process. She has developed creative concepts and visual strategies for a wide range of clients and industries. As a Senior Graphic Designer, she has worked on numerous projects and campaigns, including award-winning work recognized at the BAPRA Bright Awards.

In her role as Creative Director, she will be responsible for shaping the visual direction of projects and further developing the agency’s creative processes, in close collaboration with other teams. She will also play an active role in the development of campaigns and new business opportunities, while continuing to contribute her expertise as a designer.

Rumyana is a graduate of the Bulgarian National School of Fine Arts “Iliya Petrov” and later of Sofia University “St. Kliment Ohridski”. She continues to develop her interest in contemporary design, digital trends, and content creation. Prior to joining M3 Communications Group, Inc., she held the position of Marketing Graphic Designer in various Bulgarian companies, where she worked on marketing campaigns, advertising visuals, and content for social media and events, as well as on the development of a wide range of visual materials—from digital banners to outdoor advertising.

“This is an achievement Bulgaria can be proud of. To be first means to pave the way  and in your case, it is a path that inspires young people to think boldly, to take an interest in science, and to look at space as a real opportunity,” His Majesty said during the meeting.

During the visit, they discussed the role of such initiatives in promoting not only science, but also astronautics, space technologies, and engineering disciplines  fields that are fundamental to future technological development and the competitiveness of any modern economy. The importance of more inspiring examples was also emphasized, encouraging young people in Bulgaria to pursue education and careers in space exploration and related high-tech industries.

“The most important thing for us is that this experience shows and proves that there are no limits. If you can imagine something, you can achieve it. We hope more young Bulgarians will dare to follow this path,” commented Maxim Behar.

Maxim and Veneta Behar completed the intensive program as part of the “Hello, Space!” project of the Atlantic Club in Bulgaria  an international initiative with limited access, held once a year for a small number of participants from around the world. As part of the training, they took part in realistic simulations of space missions  from working in zero gravity and EVA training to operating systems and conducting a full mission to Mars. The program recreates conditions as close as possible to real space flights.

The “Hello, Space! Bulgaria Speaking” festival will take place on June 26–27, 2026, at Sofia Tech Park and, for the sixth consecutive year, will bring together scientists, engineers, and thousands of young people inspired by science, technology, and space.

The two became the first Bulgarians to graduate with distinction from the advanced participants program at the NASA U.S. Space & Rocket Center one of the most prestigious astronaut training facilities in the world.

President Yotova congratulated the family on their exceptional achievement and emphasized that this is a wonderful example for many more Bulgarians who would like to experience the unique connection with space and feel the dynamics of the training process.

During the meeting, they discussed the role of such initiatives in promoting not only science, but also astronautics, space technologies, and engineering disciplines fields that are fundamental to future technological development and the competitiveness of any modern economy.

“The most important thing for us is that this experience shows and proves that there are no limits. If you can imagine something, you can achieve it. We hope more young Bulgarians will dare to follow this path!” commented Maxim Behar.

Maxim and Veneta Behar completed the intensive program with the support of the “Hello, Space!” project of the Atlantic Club in Bulgaria. The program is an international initiative with limited access, held once a year for a small number of participants from around the world. As part of the training, Veneta and Maxim took part in realistic simulations of space missions from working in zero gravity and EVA training to operating systems and conducting a full mission to Mars. The program recreates conditions as close as possible to real space flights.

For all space and astronautics enthusiasts, the “Hello, Space! Bulgaria Speaking” festival will soon take place in Sofia. It will be held on June 26–27, 2026, at Sofia Tech Park and, for the sixth consecutive year, will bring together scientists, engineers, and thousands of young people inspired by science, technology, and space.

Held at the elegant Hyatt Regency Sofia, the premiere showcased the industry’s first vacuum-forged aluminum unibody in its class. Alexis Liu, Country Manager of HONOR Bulgaria, personally introduced the guests to the smartphone’s flagship-level features, including its 108MP ultra-clear camera and a massive 6520mAh battery designed for marathon endurance.

Metal outside, smart inside – the HONOR 600 Lite is now officially ready to reshape the rules of the Bulgarian market.

The M3 Communications Group, Inc. team is proud to be the brand’s official communication agency and a leading force behind this incredible launch. Our team executed the comprehensive communication concept and played a key role in organizing the company’s premiere event in Sofia, including creative development, media relations, influencer partnerships, B2B relationship building, social media management, and the overall brand positioning on the Bulgarian market.

During the premiere, top models SEALION 7, SEAL, SEAL U DM-i, and ATTO 2 were showcased, demonstrating BYD’s cutting-edge Blade Battery technology. With its first showroom now open in Sofia and an ambitious expansion plan for Plovdiv, Varna, Burgas, and other major cities by the end of 2026, BYD is set to transform sustainable mobility in the country.