M3 Communications Group, Inc. Scores 2 Awards at BAPRA Bright Awards 2015

M3 Communications Group, Inc. won two awards of the Bulgarian Association of Public Relations Agencies (BAPRA) Bright Awards 2015 yesterday.

The leading PR company won third place in the key category “Campaign of the year” for the “Hepi li Si” campaign – the national informational campaign about Hepatitis C that made the whole society and media talk about this disease. 10 000 people took part in “Hepi li Si” initiatives and thanks to the social media channels the campaign reached over 200 000 people not only in Bulgaria but also in over 50 countries around the whole world.

“The Letter C is Everywhere” campaign was awarded third place in the category “Innovative campaign of the year”. The journey of the letter  C - symbol of the disease Hepatitis C, began in November 2014, when M3 Communications Group, Inc. put C-letters at three metro stations in Sofia, central bus and rail stations. In the beginning of 2015 the letters were moved at New Bulgarian University, Technical University Sofia and Medical University Sofia. Later on the letter C also appeared at the National Assembly, provoking the members of the Bulgarian Parliament to join the awareness campaign.

The “Campaign of the year” and “Innovative campaign of the year” important awards once again established M3 Communications Group, Inc. as a leading PR company that has innovative approach towards creating concepts and successfully implementing different campaigns.

Photo by: Anton Krustev, Creative Visual Solutions Ltd. 2015.