Vassilina VassilevaMember of the Board
Director / Media Monitoring & Media Analysis
Vassilina Vassileva has studied Cultural Studies and Public Relations at Sofia University St. Kliment Ohridski. Her career at M3 Communications Group, Inc. began in 2016 as a media monitoring assistant in the independent media monitoring agency - HeadLine, part of M3 Communications Group, Inc. At the end of 2016 Vassilina was promoted to Media Monitoring Expert and a year later – to Account Executive. Her rapid growth led her to September 2019, when she became Managing Director of HeadLine.
As a media monitoring expert at HeadLine Vassilina Vassileva has been in charge of media clipping, analysis and reporting to core clients from fields as telecommunications, retail, aviation, healthcare, etc. Her responsibilities include coordinating assistants, HR recruitment, supervision and training. Among her key day-to-day activities are also monitoring of the main daily, weekly and monthly print issues in Bulgaria; monitoring of online news agencies as well as social media; preparation of reports and analyses based on the media coverage.