FOREO’s First Official Event in Bulgaria Dazzles with Glamour, Glow, and Innovation

In May, M3 Communications Group, Inc. organized the dazzling FOREO Glamour & Glow Breakfast – the first official event of the Swedish skin-tech brand in Bulgaria.

The event was held at the elegant Regale Bar & Terrace in Hotel Hilton Sofia. It welcomed top-tier media, beauty influencers, and celebrity guests such as Slavena Vatova, for an unforgettable morning of style, innovation, and skincare.

From concept to execution, the M3 team delivered a flawless brand experience, introducing FOREO’s latest product innovations alongside their globally popular products, all within a setting as luxurious and forward-thinking as the brand itself. Guests were treated to live demonstrations and the opportunity to test some of the most popular FOREO and FAQ Swiss devices.

The spotlight was on KIWI™ Derma – FOREO’s fastest-selling product in Bulgaria – along with the futuristic FAQ™ 202 LED mask, known for its powerful anti-aging results and adored by global icons like Georgina Rodriguez.

M3 Communications Group, Inc. took full charge of the event’s creative direction, logistics, media engagement, and influencer outreach – ensuring the brand’s message was not only heard, but felt. The experience was seamlessly aligned with FOREO’s vision: to revolutionize skincare through cutting-edge technology and empower people to take care of themselves like never before.

We thank FOREO for entrusting us with the organisation of its first ever event in Bulgaria!