Wizz Air Flyaround 2025: From Sofia Downtown to the Varna Seaside

November 25, 2025, was a remarkable day for the aviation industry in Bulgaria, as well as for us at M3 Communications Group, Inc.

Wizz Air’s CEO, József Váradi, visited our country as part of the global Flyaround initiative. The campaign is organized by Wizz Air and every year includes exclusive visits by the CEO of one of Europe's leading low-cost airlines to its most strategic markets in Europe and beyond.

Within one day, a total of four exclusive interviews were arranged for Mr. József Váradi with leading media outlets in Sofia and Varna, where Wizz Air's two bases in Bulgaria are located. Thanks to the precise coordination and long-standing media partnerships of the M3 Communications Group, Inc. team, Mr. Váradi was able to present the airline's ambitious development plans for Bulgaria and the Central and Eastern Europe region to key journalists. Among the main highlights were the expansion of the Wizz Air network, new business projects, increased recruitment, and a commitment to sustainable development.

M3 Communications Group, Inc. team would like to thank Wizz Air for the trust placed in us to be once again part of the organization of this key visit to Bulgaria.