M3 Communications Group, Inc. Once Again Among Top 3 PR Agencies in Bulgaria

M3 Communications Group, Inc. ranks among the top 3 PR agencies in Bulgaria. The company once again reinforced its leading role in the country’s communications sector during this year’s edition of the BAPRA Bright Awards 2026. The agency was honored by an international jury with a bronze award in the “PR Agency of the Year” category, complemented by an additional eight awards recognizing innovative projects and outstanding professional achievements across various communication fields.

“This success is proof of our resilience and our ability to evolve alongside the dynamic world of communications. Winning a total of nine awards and consistently ranking among the top three agencies in Bulgaria since the very beginning of the competition is not only an honor, but also a great responsibility towards our clients and the standards of our profession,” said Maxim Behar, Founder and CEO of M3 Communications Group, Inc.

The BAPRA Bright Awards are the most prestigious accolades in Bulgaria’s PR industry, organized for the 16th consecutive year by the Bulgarian Public Relations Agencies Association. This year’s edition was held under the theme “Algorithm of Trust,” highlighting the strategic role of the PR profession in the era of AI and data. The ceremony was part of the anniversary program marking the 25th anniversary of the association. A record 186 entries across 19 categories were evaluated by an international jury chaired by Massimo Moriconi, President of ICCO and General Manager of Omnicom PR.

The Bulgarian heir to the throne, Prince Boris of Tarnovo, personally congratulated the team of M3 Communications Group, Inc. on their success following the official awards ceremony.

Since the inception of the competition, M3 Communications Group, Inc. has consistently ranked among the top three agencies in the sector, having won first place four times (2011, 2016, 2018, and 2024) and second place twice (2021 and 2023).

Key highlights from M3 Communications Group, Inc.’s awards in 2026:

• Gold in the “Employer Branding Campaign” category for the campaign “BTL INDUSTRIES: The Right Place for You,” which successfully recruited nearly 200 new employees in record time.
• Silver in “Special Event or Launch” for the ice-themed premiere of the HONOR Magic8 smartphone series in Bulgaria.
• Silver in “Corporate Communications” for the strategy “The Pulse of Bulgarian Energy,” implemented together with client WESTINGHOUSE.
• Silver and Bronze in “ESG Communication Campaign or Project” and “Crisis Communications” for the high-impact campaign “(In?)Vincible Pandemics – Obesity” by the Obesity Coalition.
• Bronze in “Internal Communications” for the project “LIMITLESS – Creating Value Together,” for client Shell, featuring Guinness World Record holders Stefan and Maxim Ivanovi.
• Bronze in “Communication Campaign for Education and Professional Development” for the inspiring “For Women in Science” project by L’Oréal, which celebrated its 15th anniversary in Bulgaria in 2025.
• Bronze for Monika Pavlova in the “Rising Star” category, further confirming the agency’s role as an incubator for top talent in the industry.