BYD Unveiled the New SEALION 5 DM-i in Sofia

The first days of June brought us another exciting automotive project – the launch of the new BYD SEALION 5 DM-i in Bulgaria, the latest addition to the portfolio of BYD, the global leader in electric and hybrid mobility. The model was introduced as a spacious family SUV featuring Super Hybrid technology, combining efficiency, advanced features, and everyday practicality.

Our team at M3 Communications Group, Inc. was delighted to support the event with end-to-end communications assistance – from inviting media representatives and influencers, to on-site coordination, media relations, and content creation throughout the event. We also helped bring the most engaging moments to social media audiences.

During the launch, guests had the opportunity to explore the new model up close, learn more about BYD’s innovative technologies, and, of course, share their impressions with their online communities.

We are always excited to be part of projects that bring together journalists, content creators, and automotive enthusiasts. We would like to thank the BYD team for their trust and look forward to many more successful collaborations in the future.