Do not ignore your health - make a blood test. Now!
December, 2014
Under the slogan Make a blood test! just before Christmas three metro stations in Sofia became more yellow than ever and attracted hundreds of passengers with their brand new looking.
National palace of culture, James Boucher and Serdika metro stations became part of the National campaign for prevention against hepatitis C - a campaign which aims to raise the awareness about the severe disease and its distribution as well as to get more Bulgarians having a blood test.
What happened at the metro stations? Unique flash mob performed by experienced dancers, a yellow mime who literally live among passengers for some days and provoke their interest and volunteers who asked questions to examine people about hepatitis C and give away presents.
The results: more than 2500 people participated in the campaign by answering to questions, dancing with the professionals or shooting with the camera during their musical performance, and taking a photo with the mime next to the big letter C.