Prince Boris of Tarnovo Attends Maxim Behar’s 70th Anniversary Celebration
December, 2025
As always energetic and smiling, Behar welcomed Prince Boris of Tarnovo, grandson of King Simeon II and guardian of the Royal Crown, along with prominent business leaders, partners, clients, and close friends.
Among the guests were Solomon and Gergana Passy, Milen Velchev, Nikolay Vassilev, Bozhidar Bozhinov with their partners, as well as numerous long-time friends of Behar. The celebration was also attended by the ambassadors of the Czech Republic, Belgium, Armenia, Poland, and Argentina, Deputy Minister of Tourism Irena Georgieva, business leader Bilyana Toncheva, and attorneys Petya Murgova, Viktor Gugushev, and Ivan Todorov.
President Rumen Radev, Vice President Iliana Iotova, and British Ambassador Nathaniel Copsey sent special congratulatory messages. On behalf of the Mayor of Shumen, Deputy Mayor Daniela Ruseva presented Maxim Behar with the golden plaque “The Madara Horseman,” a symbol of high distinction from his hometown.
A special musical performance was delivered by Poli Genova, dedicated to the birthday celebrant. Guests wished Maxim Behar continued success in his next challenge - his upcoming participation in specialized training at NASA’s U.S. Space & Rocket Center in Alabama, scheduled for February.


